Welcome to the Sutter County Public Health Branding page. See below to learn more about our new logo, including branding guidelines, logo design, and more.

Branding Toolkit
Logo Color Palette

Branding Overview:

The Sutter County Public Health brand is more than just a logo - it's the story we tell, the values we represent, and the impression we leave behind. Our logo was developed and shaped by the collective voices of our Sutter County Public Health workforce through a logo workshop, contest, focus group sessions, voting/selection, and finalization process. Our updated logo is the visual representation of who we are and where we aspire to go.

Logo Design:

The finalized logo for Sutter County Public Health presents a clean, balanced, and symbolic representation of mission to serve and uplift the community our Branch's mission to serve and uplift the community.

The Sutter Buttes, a community landmark, conveys strength, stability, and protection—qualities essential to public health infrastructure. Their upward flow symbolizes growth and resilience, echoing the department’s forward-thinking vision.

A rising sun behind the peaks represents hope and renewal. It serves as a visual metaphor for progress and the daily dedication of those working to improve the well-being of Sutter County residents.

A bird in flight introduces a human element—symbolizing peace, compassion, and outreach. It reinforces the inclusive and caring nature of public health services, extending beyond clinical care into trust-building with the community.

At the base of the mark, the flowing green and blue lines evoke Sutter County’s natural landscape, referencing the local rivers and agricultural land. These curved elements also represent balance and motion, conveying a sense of adaptability and life.

Framed in a circular badge, the composition speaks to unity, inclusiveness, and continuity. It is highly functional and scalable across a range of print and digital applications.

Finally, the tagline “Engage • Educate • Empower” anchors the logo with purpose. Its placement and structure reinforce the Branch's commitment to community connection, informed action, and long-term impact.

Last updated September 3, 2025